App Design

Nafsi Mental Health App

Summary

For this project, the goal was to craft a vibrant and recognizable brand identity while delivering a seamless digital experience through Webflow. The platform needed to feel dynamic.

Portfolio project image
Portfolio project image
Scaling Nafsi's Impact: 40% Retention Growth and +10000 Sessions Booked

Nafsi is revolutionizing the healthcare industry with its innovative approach to mental health tech. By combining user-centric design with cutting-edge technology, Nafsi has achieved a remarkable 60% increase in user engagement while facilitating over 10,000 therapy sessions. This success highlights the platform's ability to bridge the gap between patients and therapists, creating a seamless and impactful experience.

As a trailblazer in the health tech space, Nafsi is setting new standards for the mental health industry. With its commitment to accessibility and efficiency, the platform is empowering individuals to prioritize their well-being while driving significant advancements in healthcare technology.


Scaling Nafsi's Impact: 40% Retention Growth and +10000 Sessions Booked

Nafsi is revolutionizing the healthcare industry with its innovative approach to mental health tech. By combining user-centric design with cutting-edge technology, Nafsi has achieved a remarkable 60% increase in user engagement while facilitating over 10,000 therapy sessions. This success highlights the platform's ability to bridge the gap between patients and therapists, creating a seamless and impactful experience.

As a trailblazer in the health tech space, Nafsi is setting new standards for the mental health industry. With its commitment to accessibility and efficiency, the platform is empowering individuals to prioritize their well-being while driving significant advancements in healthcare technology.


Solutions and How They Were Implemented

Unified Experience for Users and Therapists: We developed a cohesive ecosystem that seamlessly connects patients and therapists. The user-friendly app simplifies session booking, tracking, and reminders, while the therapist dashboard centralizes patient management and real-time updates.

Custom Therapist Dashboard: Designed an intuitive dashboard tailored to therapists' needs, including patient statistics, session histories, and scheduling tools. This streamlined workflow reduced administrative burdens and improved efficiency.

Retention-Focused Features: Introduced features such as multi-session packages, a session tracker, automated reminders, and a mood tracker for users to monitor their emotional well-being. These tools encouraged users to stay engaged and rebook with ease, boosting retention rates by 40%.

Scalable Design System: Built a comprehensive design system to ensure consistency across platforms while enabling rapid scalability. This approach future-proofed Nafsi against growing user demand.

Optimized User Journeys: Conducted in-depth user research and testing to identify pain points and redesign the user journey for maximum simplicity and satisfaction, resulting in a 60% engagement increase.